Raising the Roof – What You Need To Know When Hiring A Roofing Contractor

When you’re in the market for a professional roofing contractor, there’s a lot of variables you’ll want to be aware of before pulling any triggers.

It’s really tough to sift through the chaff, and find out what traits and characteristics are crucial, and what other information just doesn’t matter.

The best way to find your contractor is to keep yourself informed. We’ve got the internet available through almost every device in our household (and out of it), so there is absolutely nobody else to blame than yourself if you have a bad roofing experience.

First thing’s first: there are a lot of roofing companies out there looking to help you out. This is thanks to a number of industries falling out of style; so an undying form of labor that’s easy to get into is the roofing industry. Roofing has been called the “rebound” for oil workers, for example, as drilling season grinds to a halt.

Today calls for less and less oil field workers, as oil is beginning to dry up. So, naturally, they pick up the skills they’ve learn from their rebound and build their own roofing company from the ground up. With a title and workers with general roof knowledge, it’s tough to spot the difference between prestigious roofing companies, and up-and-coming ones.

Customers enter the market because they don’t know exactly what they’re looking for, so they start to look in every direction. More often than not, they trust the big names that have a multi-million dollar company and have established themselves in the industry. It’s not a bad call, because the job will get done for a good price, and you’ll avoid a lot of stress in the long run. However, you’ll find a couple of annoyances like long waits, delayed customer service, and service that’s not personalized. Plus, their contracts can be overcomplicated, and communication can be sparse.

It’s not entirely their fault; as a big company, they get a lot of attention in the seasons when roofing is critical. Since they’ve got a lot of investment in their resources, they try to minimize their labor costs with subcontracted labor.

So when laborers make themselves available, they call up these big companies and land subcontracts with them. That’s the exact moment when it becomes about making money, and not about personalized, quality service and responsibility and accountability. The company hires somebody to take an estimate, and the work is done by somebody completely different as the company looks for the right person for the job. When this happens, the labor is somebody who’s subcontracted, and not invested in the quality of the work. Without their reputation on the line, they’re just getting the job done, since they haven’t met you before, or even heard the issue come from your voice.

Don’t get me wrong, not every subcontracted laborer is bad; and not every salesman is out just for a buck. There’s simply another option than going straight to the biggest company. Yeah, they’re insured, they’ve got WCB coverage, they’re bondable…so your roof will be completed instead of leaving you hanging. You’ll be safe with them, because they take safety standards seriously, and if there were any injuries incurred, it’s not your fault. Let yourselves be available to other options.

There’s a lot of good companies that are between the biggest option and the small start-ups, too. They operate within the happy medium, so you won’t feel over (or under) whelmed.

These middle-ground roofing businesses are the ones where you benefit from fair pricing, accountability, and security. You get the insurance and WCB coverage that protects you and your home, as well as the responsible practices that an established building carries with it. Plus, you get a company that does its own labor, so you’ll be in close contact with them every step of the way. Your roof will be done with integrity, pride, and with great communication throughout.

You’ll find yourselves working with a company that carries three fantastic attributes:


Companies like The Roofing Company ensure that your money is going towards quality craftsmanship. We devote all of our time and resources to making sure we create a cohesive experience with the highest quality of work. You’ll come to find that a lot of the roofing industry pays by the shingle, or bundle of shingles. However, not every house is the same, so that style of compensation is not always the clearest. Your roof has ups, downs, ridges and valleys; things to avoid like skylights and chimneys, and ventilation that requires some extra love. During repairs, pulling shingles off comes with some extra attention to detail as well. All of the extra work comes as unpaid time. With employees being paid hourly, they have all the opportunity to take their time. We make sure to drive home the notion that work is done to high quality, not with high speed. The Roofing Company cares about the quality of their work, and build their reputation to that standard – not to speed.

Strong, Clear Communication

The Roofing Company is just big enough where we have a lot of options for you, but you’ll be able to get to know your workers as well. So you can rest assured that in addition to being able to hold up conversation, you can give us feedback, or as questions about what you’re seeing or hearing. We’re happy to talk details and what we’re doing differently to personalize your project. No project is a carbon copy of another, so we treat your house with love.

Authentic Ownership

You get to meet everybody that will have a stake in what work is done on your roof. You’ll know what kind of people we are, how we work, and what we bring to the roofing industry. You’ll see that we’re invested in what we do, and invested in making your roof as safe as possible. The size of our company gives it that “family feel” that we bring to each of our customers. Our name is closely tied to each member of our team, because we wouldn’t have brought them on if they couldn’t represent us to the best of their ability.

There’s a lot of options out there, but if you’re in Ontario, The Roofing Company is hands down your best choice. Located in Brantford, but ready to help as needed, we’re just a phone call away at (226) 450-0954.

Hopefully, these details help you find exactly what you’re looking for, whether it’s us, or somebody else. Feel free to browse the rest of the website for other tips and roofing information – trust me, it’ll help!

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Positive: Punctuality, Quality, Responsiveness, Value
Shane and his crew were courteous, flexible, good at communicating with us about changes in schedule, and did capable and efficient work.

Matt Lowe

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Why Choose Us?

If you're searching online for "Roofing Brantford," you're in the right place. We are a top tier roofing company offering fair pricing to all of our Brantford Roofing clients. We are committed to providing the highest quality roofing services in the Brantford ON area.


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